New Integrated Marketing Strategist for NEOMED

Lifelong Rootstown resident Julia Colecchi has joined the Office of Marketing Communications as an integrated marketing strategist.

Before joining NEOMED, Colecchi worked at nonprofit organizations, most recently as director of development and marketing at United Way of Portage County, where she was responsible for leading the annual fundraising campaign, managing social media accounts, creating marketing materials, and planning and leading special events.

“The experience gave me the opportunity to truly see the power of social media,” she said. “It gave me a better understanding on how to grow and market organizations through social networks. I also had the opportunity to meet and learn from many local community leaders and business owners.”

In her new role, Colecchi will lead social media strategy and execution across NEOMED accounts, including developing engaging content for the University, its colleges, programs and initiatives.

“I plan to use my skills to grow the social media pages, reach more people and show prospective students they would be a perfect fit for the NEOMED family. I want to ensure our social media pages are engaging, interactive and fun!” she noted.

Over the next few weeks, Colecchi will be reaching out to faculty and staff across the University to introduce herself and learn more about their work.

“I’m looking forward to working with faculty and staff throughout the University to express NEOMED’s brand and mission to the local community,” she said. “I’m eager to learn more about the work students and faculty are involved in and the exciting events happening on campus.”

Welcome aboard, Julia!

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