Please join me in congratulating Roderick (Rod) L. Ingram Sr. on being promoted to Chief Marketing Officer for NEOMED.
Rod joined NEOMED in March 2015 as executive director, public relations and marketing. In his position he successfully led the establishment of a new crisis communications plan, re-positioning of Ignite magazine, a comprehensive University internal/external signage plan, the implementation of an internal communications channel (The Pulse), the development of a new website, a new creative development process and several communications plans, including development of the case for support, identity and activation of Shine On.
With a background in marketing strategy and innovations management, Rod’s input has proven effective throughout several strategic initiatives and critical concerns – from analysis and identification to creative solutions and execution. In his new role, Rod will continue to serve as the principal strategic marketing and communications adviser to the president, university board, and members of the leadership team.
NEOMED has been fortunate to benefit from Rod’s extensive and diverse professional background. For more than 20 years, Rod has served in senior leadership positions with oversight in a variety of areas including business development, college recruitment, marketing and communications, media, and operations.
Rod began his career at Newschannel 5 in Cleveland in 1985. After several promotions, he became director of station operations and business development. Rod also held senior positions at the Ohio Lottery where he managed a $23 million budget and helped increase sales by $200 million; Arrow International, where he developed new promotional concepts and business; and Case Western Reserve University’s Weatherhead School of Management where he provided leadership for marketing and admissions, including the launch of several dual medical/business leadership degrees.
An award-winning marketer and writer, Rod teaches reflective essay writing to medicine students and serves on several committees including NEOMED’s Institutional Animal Care and Use Committee (IACUC) and the statewide Inter-University Council of Ohio.
Rod also serves on boards for the United Way of Portage County, the United Black Fund of Greater Cleveland, and Better Health Partnership. Please join me in congratulating Rod on this most well deserved promotion.
Jay A. Gershen